The Realist Idealist

The buying power of the casual consumer can be harnessed to impact the environmental actions of business. We can get companies to make choices that are sustainable and transformative. And we can do it with the carrot …not the stick.
Watch this video (highly recommend the longer version) to see exactly how it works.

CarrotMob is [...]

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Gas prices won’t be going down for a while. But at least we as consumers can ease the pain by voting with our consumer dollars, and patronizing oil companies that are devoting at least a small share of their revenue to sustainable practices.
HIP Investor has rigorously evaluated and rated the top ten oil companies (HIP [...]

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In early October YouTube announced the YouTube for Nonprofits Program and a special site for them that would allow them to have full branding of a page and free processing of donations for Google Checkout.
Since then, hundreds of nonprofits from the ONE Campaign to the Clinton Foundation to PlayPumps International have launched pages and raised [...]

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I spent all of yesterday afternoon at Google’s DC offices for a meeting of Leadership 18 - a coalition of the country’s largest and most well respected nonprofit organizations - at which we talked about large nonprofits use of new technology in their work (particularly Google’s technology). As the United Way was the [...]

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I am a Flickr addict. It’s no secret. And I have no shame in proclaiming it.
I’ve been known to spend hours on end, mouth agape, staring at some of the amazing work people around the world are able to capture and share with each other. This is one of my favorite contacts. [...]

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Original post on HuffPo - jake brewer
“…Our organization offers innovative and competent services to empower communities and organizations aimed at stimulating collaborative initiatives; while simultaneously developing harmonious relations which leverage…”
I can’t finish.
Last week I got an email that used that line to describe a company’s socially responsible work. This email follows hundreds of others this [...]

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